Marriott to Open First Safari Camp in Tanzania’s Serengeti Blending Nature and Infrastructure

By Ivan PetrenkoApr 29, 2025 15:53 PMNews
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A vehicle entering Serengeti National Park through main gate in Tanzania
Marriott’s safari camp nears migration route. Source: unsplash

Marriott International is set to open its first safari camp under the Autograph Collection brand in Tanzania’s Serengeti National Park in the third quarter of 2025. Named Mapito Safari Camp, the site will be located near the Fort Ikoma gate, close to the migratory route used by wildebeests and other species during the annual Great Migration. The project includes 16 tented suites and a two-bedroom villa, marking Marriott’s entry into nature-based lodging in a protected wildlife area.

The planned development blends modern infrastructure with the surrounding environment. Each unit will have a retractable roof and a private outdoor deck to increase exposure to natural light and open skies. There’ll be a shared space where guests can eat together, a place to unwind with massages and treatments, and even a pool for cooling off under the African sun. The camp’s look will take inspiration from the local Ikoma people, using their traditions as a guide for how the buildings feel and function. At the same time, the team behind the project wants to keep things gentle on the environment by working with nearby materials and building in a way that leaves a light footprint.

Mapito Safari Camp will mark a defining moment for Autograph Collection as we introduce the brand’s first safari experience in one of the world’s most breathtaking wildlife destinations.
Jerome Briet, Chief Development Officer, Europe, Middle East & Africa, Marriott International

The new site is likely to improve access to a part of the Serengeti that was previously more difficult to reach without custom itineraries and coordination with local guides. Introducing an international hospitality brand to this location may reduce logistical barriers for travelers, offering a more structured and predictable stay while maintaining proximity to a biodiverse and remote landscape. This could attract visitors who value consistency but still want to explore untamed natural surroundings.

On-site activities will go beyond standard wildlife drives. Guests will have access to guided walking safaris, night-time animal tracking, and opportunities to learn about the traditions of the Ikoma people. These experiences may appeal to travelers seeking more participatory and culturally rooted journeys. Trips like this show that people aren’t just ticking places off a list anymore. They want to feel what it’s like to actually be there. They're looking to learn about the environment and connect respectfully with the people who live there.

Aerial view of safari camp with pool and elephants nearby in the Serengeti
Elephants gather near water beside camp. Source: Marriott International

Opening a fancy camp in this remote spot shows that the travel world is starting to think differently about how and why people explore new places. People don’t just want fancy hotels or easy check-ins anymore. People are starting to look for trips where the planet and local traditions aren’t ignored but actually respected throughout the whole journey. Marriott moving into the Serengeti is part of a bigger change in travel where even far-off places can welcome more visitors without giving up what makes them special or damaging the nature that surrounds them.

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