New Hyatt Centric Hotel Brings Modern Stay to Historic Reims
Hyatt unveiled its first Hyatt Centric hotel in France with the opening of Hyatt Centric Reims. This event marked an important milestone in the brand's history. The hotel officially opened its doors to guests on November 4, 2025, in Reims, the bustling center of France's Champagne region. The launch is part of Hyatt’s global expansion strategy for its Centric brand, which focuses on centrally located hotels in culturally significant destinations across Europe and beyond over the next several years.
The property stands near the Aisne-Marne Canal and within walking distance of landmarks such as the Notre-Dame Cathedral and various Champagne Houses. It has 155 rooms and suites, all of which have soft colors and textures that are inspired by the nearby vineyards. The idea is to mix simple, useful interiors with elements that are inspired by the area, giving guests a space that balances modern design with a sense of place.
Dining services at the hotel include Le Néo, a restaurant offering French dishes prepared over charcoal, and a bar serving cocktails and Champagne from both established and smaller producers. In addition, a boutique within the hotel sells regional food products and locally made Champagne. The hotel features eight flexible meeting rooms designed for corporate events, conferences, and private occasions, each well-lit by natural light and fitted with modern amenities.
The hotel is within easy reach of Reims' main attractions. Notre-Dame Cathedral and the Palace of Tau, both acknowledged as UNESCO World Heritage Sites, stand as lasting witnesses to France’s royal heritage, preserving stories that have unfolded over many generations. Guests can visit the chalk cellars of famous Champagne producers such as Taittinger, Pommery, and Veuve Clicquot, all located near the hotel. These caves are where the region's sparkling wine matures underground in unique weather conditions that give it its global reputation.
The opening of Hyatt Centric Reims contributes to the accommodation landscape of the Champagne region during a period of growing tourism in smaller European cities. It broadens the range of available lodging options while reflecting a broader industry trend of major hotel chains investing in culturally rich regional centers to meet increasing traveler demand for urban yet authentic experiences.