Marriott International Unveils Ambitious Expansion Plans in Türkiye

Marriott International, Inc., is set to significantly expand its presence in Türkiye, aiming to add over 20 properties and nearly 3,000 rooms to its portfolio by the close of 2025. This strategic move comes as part of the company's broader commitment to the region's burgeoning travel and hospitality sector.

Marriott's enduring success in Türkiye, spanning over four decades, underscores its deep-rooted presence and strategic importance in the European market. With a current portfolio boasting over 50 properties and 8,000 rooms across seven cities and 20 brands, Marriott stands as a key player in Türkiye's hospitality landscape.

During Marriott's President and CEO recent visit, Capuano engaged with stakeholders to discuss Marriott's expansion plans, reinforcing the company's dedication to fostering local talent and leadership. Marriott's upcoming collaboration with a hospitality school signals its proactive approach to nurturing future industry leaders in Türkiye.

Marriott's growth trajectory in Türkiye encompasses a diverse range of properties across luxury, premium, select, and midscale segments. With anticipated openings in iconic destinations like Istanbul, Izmir, and Cappadocia, Marriott aims to cater to various traveler preferences and needs.

While Marriott's expansion plans signal optimism, the company acknowledges the evolving risks and uncertainties inherent in the industry. The forward-looking statements underscore Marriott's commitment to transparency and prudent risk management as it navigates Türkiye's dynamic hospitality landscape.