Perillo to launch religious tours in Italy in 2024
Perillo Tours will launch religious routes in Italy in 2024.
The religious tours are expected to debut in the first quarter and can only be booked for group travel. The move comes after a successful year for the Italian tour operator, which prompted it to expand its product offerings, Travel Weekly reports.
"This year has been one of the best years in the company's history, and with that kind of growth comes new considerations," said Perillo Tours COO Keith Baron, who was hired last month to expand the business in Italy and beyond. "We're going to spend a lot of time on our group programs, in terms of refining and expanding our approach to marketing and sales."
Steve Perillo, the third-generation owner of Perillo Tours, said the company hopes to expand religious tours to Israel in the future, after the war ends. Egypt and Jordan are also being considered.
For the moment, the company's deep ties to Italy make it the best place to launch this new program.