Norwegian Cruise Line Pioneers Eco-Friendly Cocktails on New Viva Ship

In a groundbreaking move, Norwegian Cruise Line's latest ship, Norwegian Viva, is making waves with its Metropolitan Bar, a concept first seen on its sister ship Prima in 2022. Featured in a recent USA TODAY article, this bar is not just a regular cruise ship amenity but a beacon of sustainability and innovation in the cruise industry.

The star of the Metropolitan Bar's menu is its unique cocktail offerings, such as the Croissant Mai-Tai, a creative concoction made from leftover breakfast pastries. This drink, blending croissant syrup with rum, Cointreau, and lime juice, exemplifies the bar's commitment to reducing food waste in a deliciously innovative way. The bar's approach transforms surplus ingredients, like banana peels and coffee grounds, into key components of its cocktail menu, demonstrating a creative twist on waste reduction.

Sustainable Practices Beyond the Glass

The Metropolitan Bar's focus on sustainability extends beyond its cocktails. It proudly serves its own ‘66 brand gin, beer, and prosecco, named after the year Norwegian was founded. These beverages are sourced from partners who adhere to strict organic farming methods, aligning with the bar's eco-conscious ethos.

Sailing Towards a Greener Future

Norwegian's commitment to sustainability is also evident in its educational efforts. The cruise line offers Sail & Sustain cocktail-making classes and seminars to passengers, focusing on understanding and appreciating eco-friendly practices in the beverage industry. These efforts are part of a broader commitment by Norwegian Cruise Line Holdings, which includes implementing advanced technologies like biodigesters across more than 30% of its fleet to reduce organic waste.

A New Era in Cruise Ship Beverages

While Norwegian is still quantifying the exact impact of Metropolitan Bar on food waste reduction, the initiative marks a significant step in the cruise industry's journey towards sustainability. With a focus on protecting the oceans and the destinations they visit, Norwegian Cruise Line is setting a new standard for environmental responsibility in the travel and hospitality sector.

In summary, Norwegian Viva's Metropolitan Bar is revolutionizing the cruise experience by blending the art of cocktail-making with a strong commitment to sustainability. This innovative approach is not just about serving drinks but is a testament to Norwegian Cruise Line's dedication to environmental stewardship and a sustainable future in the cruise industry.