New East Midlands Bus Routes Improve Access to Coastal and Countryside Walks This Summer

Stagecoach East Midlands has implemented a series of seasonal changes to its bus services, aiming to enhance travel across Lincolnshire and Nottinghamshire during the summer months. The initiative includes a revised fare system, service realignments, and vehicle upgrades. Among the key changes is a £3 cap on single fares and the introduction of a group travel ticket, allowing up to five people to travel together for a fixed daily rate. These updates are designed to make public transport more affordable and practical during peak travel periods.
In addition to fare adjustments, several service modifications have been introduced to improve regional access during the summer period. These include:
- Establishing connections between bus routes and existing walking trails in rural areas;
- Deploying hybrid-powered vehicles on selected coastal services to support lower-emission travel;
- Adding practical onboard features such as real-time stop announcements and redesigned seating layouts.
These changes are intended to provide more accessible and environmentally conscious transport options for both everyday use and leisure travel.
We know how precious family time is, especially during the summer. And we know how important it is for families to make the most of their holidays without spending a fortune.That is why we have worked hard to ensure our services are affordable, accessible and ready for adventure.
Along the East Coast, several recreational locations have become more accessible via the updated services. The Boating Lake in Skegness offers paddleboat hire and shaded seating areas suitable for families and casual visitors. Nearby, Tower Gardens provides a landscaped park space for picnics and relaxation just a short walk from the town centre. For those seeking more active pursuits, the beachside Natureland Seal Sanctuary area features a public observation deck and walking paths along the shoreline.
Inland routes have also been modified to improve access to countryside areas suited to walking and nature-based activities. The Viking Way trail near Market Rasen provides long-distance walking routes across open farmland and gentle hills. Clumber Park, located near Worksop, is now easier to reach by public transport and offers cycling paths, forest trails, and picnic facilities. The Idle Valley Nature Reserve, situated close to Retford, contains wetland habitats with accessible footpaths ideal for wildlife watching and quiet walks.

These seasonal changes to transport services happen as actors try to better regional mobility with addressing environmental concerns. The adjustments aim for provision of some alternatives to private car use via improvement of public transport access for outdoor destinations. Local authorities are monitoring these changes' effects. That kind of data will inform all of the potential future updates for rural transport planning.