ITB Berlin Leads the Way in LGBTQ+ Tourism with Diverse and Inclusive Initiatives

ITB Berlin, the world's premier travel trade show, is setting a global benchmark for inclusivity and diversity in the tourism industry with its dedicated LGBTQ+ Tourism segment. Established in 2010, this segment has grown to become the most significant LGBTQ+ Tourism presence at any global tourism trade show, emphasizing ITB’s commitment to diversity, equity, and inclusion.

The annual event, in partnership with Diversity Tourism GmbH, features the LGBTQ+ Tourism Pavilion, a dynamic area offering exhibitor booths, a café, and a variety of events aimed at fostering networking within the global LGBTQ+ tourism community. The pavilion also hosts the LGBTQ+ Tourism Educational HUB, presenting engaging discussions and expert insights that make it a key meeting point for professionals in the field.

In 2024, ITB Berlin is excited to welcome Comunitat Valenciana and Vacaya as supporting partners of the LGBTQ+ Tourism Pavilion, alongside new and returning exhibitors like Choose Chicago and the LGBTQ+ Wedding Conference. This diverse representation underscores the trade show’s role as a pivotal platform for promoting LGBTQ+ tourism worldwide.

Highlighting the trade show’s array of side events is the LGBTQ+ Business Summit and the esteemed ITB Diversity Gala, where the ITB LGBTQ+ Pioneer Award and the new ITB LGBTQ+ Destination Award 2024 will be presented. These events not only celebrate achievements in LGBTQ+ tourism but also support the IGLTA Foundation through a silent auction, demonstrating ITB Berlin’s ongoing commitment to human rights and tolerance beyond the trade show.

By championing LGBTQ+ tourism, ITB Berlin stands as an ambassador for inclusivity, setting a sterling example for the global travel industry. This commitment not only enriches the travel experience for LGBTQ+ individuals but also fosters a more inclusive and accepting world for all travelers.