Hyatt's Ambitious Expansion: Transforming Travel in Europe, Africa, and the Middle East

By Ivan PetrenkoJan 28, 2024 06:52 AMNews
Share:
Overhead view of the luxurious pool area at Grand Hyatt Kuala Lumpur surrounded by lush greenery and modern architecture
Overhead view of the luxurious pool area at Grand Hyatt Kuala Lumpur surrounded by lush greenery and modern architecture. Source: unsplash

Hyatt Hotels Corporation has unveiled its robust growth plan for 2024 and beyond, spotlighting an unprecedented expansion across Europe, Africa, and the Middle East (EAME). This strategic move, buoyed by a record year of deal signings in 2023, aims to solidify Hyatt as the go-to brand for discerning travelers, customers, and owners. The impressive pipeline, boasting 127,000 rooms globally, marks a nearly 40% increase from Hyatt's current portfolio, with key focus areas including Spain, the UK, Italy, Portugal, and Greece.

This expansion includes the launch of AluaSoul Costa Adeje in Tenerife, Spain's largest Canary Island, and Palace de Muro in Alcúdia, Mallorca. Both resorts, owned by Stoneweg, are set to redefine luxury travel in the region. AluaSoul Costa Adeje, opening in late 2024 after a comprehensive renovation, promises a 226-room paradise on the Adeje coast. Ideal for a lively getaway, it offers guests a blend of excitement and tranquility. Meanwhile, Palace de Muro, a tranquil 184-room resort near Albufera natural park, is poised to offer a serene retreat on the pristine beaches of Muro Beach, Alcudia Bay.

Miguel Casas, Managing Director of Stoneweg Hospitality, expresses enthusiasm for these projects, highlighting their significance in elevating Hyatt's brand presence and offering unparalleled guest experiences. Javier Águila, Hyatt's Group President for EAME, echoes this sentiment, emphasizing their commitment to being the preferred hospitality brand.

Additionally, Hyatt's Inclusive Collection, led by Javier Coll, Global Head of Hyatt Inclusive Collection Growth, is set to captivate the all-inclusive market. The 2024 openings, including in Spain and Greece and new entries in Portugal, underline Hyatt's strategic focus on markets that resonate most with their clientele.

The 2024 expansion also features more than 70 properties across Hyatt's diverse brand collections. The Timeless Collection, including Park Hyatt Johannesburg and Park Hyatt London River Thames, offers a home-like experience in key markets. The Boundless Collection, with properties like Thompson Rome and Thompson Vienna, aims to provide unique and inspiring experiences. The Inclusive Collection is set to grow with luxury all-inclusive resorts like Dreams Madeira Resort, Spa & Marina, and Zoëtry Halkidiki Resort & Spa, catering to the evolving preferences of travelers.

In summary, Hyatt's strategic expansion in EAME signifies a transformative era in the travel industry, offering a range of exquisite, tailored experiences to travelers seeking luxury, comfort, and memorable adventures.

Top Articles
Bibles in hotels: the mysteries of placing the gospel in hotels and current changes related to this topic

Bibles in hotels: the mysteries of placing the gospel in hotels and current changes related to this topic

Feb 29, 2024 16:55 PM
Best American ranches: 11 places to experience freedom and adrenaline at its best

Best American ranches: 11 places to experience freedom and adrenaline at its best

Feb 28, 2024 21:40 PM

Where to stay in Barcelona so you don't miss out on the most important things. A guide to neighborhoods and places of interest

Feb 28, 2024 15:50 PM

Mysterious Gjirokastra: where to go, where to stay and delicious food in the "city of a thousand steps"

Feb 28, 2024 08:50 AM
More News
A helicopter parked on a snowy landscape with clouds in the blue sky above

Airbus Helicopters Celebrates Success at Heli-Expo 2024 with 155 Commitments

Mar 2, 2024 07:37 AM
Ironing board instead of a desk

How to organize your hotel room space to make it feel like home: a few tips

Mar 2, 2024 07:16 AM

Great white shark weighing 1500 pounds washes up on beach in Florida

Mar 2, 2024 06:50 AM

Spring destinations offer festivals, nature, culture.

Mar 2, 2024 06:39 AM
Getting ready for summer: how to buy plane tickets at the best price

Getting ready for summer: how to buy plane tickets at the best price

Mar 2, 2024 06:30 AM
The best ski destinations in the US where you can still find snow

The best ski destinations in the US where you can still find snow

Mar 2, 2024 06:01 AM
Red balloon with percentage symbol

AirAsia MOVE Transforms Ramadan and Raya Travel with Exceptional Super Sale

Mar 2, 2024 05:31 AM
These zodiac signs will have harmonious family relationships next week

These zodiac signs will have harmonious family relationships next week

Mar 2, 2024 05:30 AM
How to amplify the sound without speakers

Improvised cooler or bottle opener: these life hacks for travelers will surprise you

Mar 2, 2024 05:00 AM

Security Alert: Bomb Threat Disrupts Zimbabwe President's Travel Plans

Mar 2, 2024 04:37 AM

Southwest Airlines Embraces Future of Green Aviation with New Renewable Ventures and Investment in LanzaJet

Mar 2, 2024 03:34 AM
Three zodiac signs shine with their communication skills: Horoscope for March

Three zodiac signs shine with their communication skills: Horoscope for March

Mar 2, 2024 03:30 AM
Man in blue shirt sitting on black chair in the London airport

London Airports Hit Remarkable 400-Destination Milestone

Mar 2, 2024 02:35 AM
Nighttime shot of Bogotá, Colombia's bustling streets with light trails from moving traffic and illuminated modern buildings

Bogotá: A Premier Destination for International Events in 2024

Mar 2, 2024 01:32 AM
Three zodiac signs will have a chance to enhance their abilities: Horoscope for March 2

Three zodiac signs will have a chance to enhance their abilities: Horoscope for March 2

Mar 2, 2024 01:30 AM

IndiGo Bolsters Domestic Network with Six New Summer Routes

Mar 2, 2024 00:33 AM

Alaska Airlines and Portland Trail Blazers Elevate HBCU Awareness Through Unique Partnership

Mar 1, 2024 23:36 PM
One of the cheapest cities in Europe is suitable for beer lovers

One of the cheapest cities in Europe is suitable for beer lovers

Mar 1, 2024 23:18 PM
Choosing a seat in an almost empty airplane surprised another passenger

Choosing a seat in an almost empty airplane surprised another passenger

Mar 1, 2024 23:03 PM
Three zodiac signs may encounter unexpected difficulties: Horoscope for March

Three zodiac signs may encounter unexpected difficulties: Horoscope for March

Mar 1, 2024 22:47 PM
White Lufthansa plane during daytime

Lufthansa Introduces Allegris Business Class, Starting with Vancouver

Mar 1, 2024 22:31 PM
The legendary "Orient Express" is making a comeback: luxury travel is being considered in Paris

The legendary "Orient Express" is making a comeback: luxury travel is being considered in Paris

Mar 1, 2024 22:16 PM

Souvenirs from Suriname: what you need to buy

Mar 1, 2024 22:09 PM

Luxury perfume vending machines appeared in Dubai

Mar 1, 2024 21:50 PM
View of the crystal-clear turquoise waters of the Caribbean Sea from an airplane wing, with small islands near Cancún

GoNexus Group Embarks on Global Expansion with Revitalized Leadership Team

Mar 1, 2024 21:32 PM
5 souvenirs to bring back from a trip to Honduras

5 souvenirs to bring back from a trip to Honduras

Mar 1, 2024 21:17 PM