Study Uncovers Dads' Strict Holiday Timekeeping Habits at London Luton Airport

By Ivan PetrenkoJun 16, 2024 20:30 PMNews
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Passenger sitting in airport lounge overlooking British Airways planes
Complimentary lounge passes help 'Airport Dads' unwind. Source: unsplash

With Father’s Day approaching, new research from London Luton Airport (LLA) highlights an intriguing phenomenon: many dads become obsessive timekeepers when preparing for a holiday. The study reveals that nearly a third (29%) of travelers notice their dads taking charge of airport logistics, with 15% describing their meticulous approach as similar to a military operation.

Around 20% of travelers report that their dads switch to 'Dad mode' at the airport, ensuring that everything proceeds smoothly. This results in 25% of these fathers constantly checking the clock before flight departures.

Common behaviors of these 'Airport Dads' include arriving at the airport much earlier than necessary (24%), repeatedly verifying passports and boarding passes (22%), and closely monitoring departure boards (18%).

Interestingly, nearly half (44%) of travelers acknowledge that they exhibit some of these timekeeping tendencies themselves, regardless of whether they have children. This suggests that the meticulous nature of 'Airport Dads' might be more widespread than initially thought.

To help these diligent dads relax, London Luton Airport is offering complimentary passes to the newly-opened My Lounge and fast-track security passes this weekend. The airport will also play humorous announcements, like ‘Thank you for arriving two hours early’ and ‘Have you checked your passports and boarding passes in the last five minutes?’ to keep the mood light and remind everyone of the classic 'dad' behaviors.

Key characteristics of an 'Airport Dad' include having all travel documents ready well in advance, showing signs of stress leading up to the trip, meticulously packing luggage, allowing ample travel time to the airport, and frequently checking the clock and departure boards.

Clare Armstrong, Head of Guest Experience at LLA, remarks, "It’s heartwarming to see that a quarter (24%) of holidaymakers appreciate the crucial role dads play in organizing family trips and managing airport logistics. We’re expecting a busy weekend at London Luton Airport for Father’s Day, and we’re thrilled to offer some exclusive extras to travelers flying with their father figures. Our goal is to provide a simple and friendly passenger experience, and we hope these perks will help 'Airport Dads' relax before their journeys."

With nearly 170,000 passengers expected over Father’s Day weekend, city break destinations like Amsterdam, Budapest, Barcelona, Paris, and Prague are among the top choices. For those early-arriving dads, LLA offers over 40 shops and restaurants, two elegant new lounges, and an upgraded children’s play area, ensuring a pleasant experience for all.

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